Acxiom Services
Facilitated by
DataFresh |
Description |
Dealer Benefits |
Suppression
Processing |
Provides the tools to honor customer privacy and "do not solicit" requests by presenting "opt-out" phone, email and mail
flags as part of the customer record
|
Helps fulfill compliance regulations,
especially FTC "Do Not Call" requirements
|
Customer Move
Tracking |
Applies superior technology to track customer move information and automatically updates the
customer record
|
Aids in the processing
of warranty and transactional information for customers who have
moved. Lets you know if valued customers moved down the street
or are no longer within a feasible service area
|
Advanced Hygiene
Capabilities and Mail
Delivery Scores |
Applies address cleansing technology to significantly improve customer address information,
even when entered incorrectly by dealer employees
|
Improves effectiveness
of business mail processes and dramatically improves the effectiveness
of any mail marketing
campaigns
|
Superior Record
Identification |
Unique customer identification capabilities permeate ADP applications and services,
streamlining multiple operations
|
Provides more precise
duplicate management and more efficient processes throughout
the organization |
